2019 promises to be a very big year for selling your goods and services to Chinese people.
Despite what you read in the Australian media, consumer relationships continue to expand, with new opportunities in the offing. Ignore the politics, and get on with expanding your market.
We have very good news for our own clients.
We have added another staff person to our dynamic team - Cal Dean - who is responsible for web design and development - ecommerce stores and brochure websites. He also is a renowened photographer and videographer.
We are are now using two new marketing tools (in addition to the WeChat): TikTok, which is a micro-video platform, and Little Red Book, which is akin to a text / photo Instagram. The latter claims 30 million users. Little Red Book users are post-90s urban females who value quality, with relatively high consuming power, and premium taste.
In 2019, we will expand our KOLs (Key Opinion Leaders) here in Australia and in China.
2019 is the Chinese Year of the (Earth) Pig. A pig represents luck, overall good fortune, wealth, honesty, general prosperity. A person born in the Year of the Pig symbolises a hard working, a peace-loving person, a truthful, generous, indulgent, patient, reliable, trusting, sincere, giving, sociable person with a large sense of humour and understanding.